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Google My Business Posts: 4x Month

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Google My Business Posts: 4x Month2020-07-27T19:32:10+00:00

Must have access to Marketing Services.
Requires active Social Marketing App, sold separately.
Availability subject to business category and country. This service is not available for multi-location businesses and business categories that belong to the lodging industry. Please contact your account administrator for more information.

Promote your client’s business on the most visited sites in the world: Google Search and Maps.

3 out of 4 online customers use a search engine to find a business, and 7 out of 10 online customers made a purchase from a business they found using a search engine. Source: Google.

It’s no secret: Google My Business has become a wildly important service for local businesses. Not only does a well maintained and regularly updated Google My Business listing improve SEO, but posting promotions and upcoming events will increase your client’s customer engagement.

When a customer Googles a business, they typically look at hours of operation, location, website, and reviews. Posts that promote certain items or events for the business add to the value of having everything under the Google My Business listing; more to see, less to look for.

Through this service, the client will receive:

    • Four custom developed posts published to their Google My Business listing over the course of one month.
    • A monthly content call with a Marketing Strategist.
    • Full ownership over their Google My Business listing.
    • A connection of their Google My Business listing to the platform.

Note: Google My Business posts disappear after 7 days. As per guidelines from Google, these posts should be short with highly engaging images. No links, but will likely include a sentence or two. Google My Business posts should only be used on events or promotional items. This service is not available for business categories that belong to the lodging industry like hotels, motels, guest houses, and RV sites.

  • Roughly 1 in 5 searches on Google are related to location. Additionally, nearly one-third of all mobile searches are related to location, and location-related mobile searches are growing 50% faster than all mobile searches. Google My Business posts not only appear in search results, but also on Google Maps. This is a massive opportunity for local businesses to promote their brand.

  • Every month, there are over 5B searches on Google for restaurants, 5M for coffee shops, 1B for clothing stores, 600M for hair & beauty salons, 1B for banks and 3B for hotels. Posting to Google My Business gives a business the opportunity to stick out from the crowd.

  • By connecting Google My Business with the platform, your client can receive regular reporting on the performance of their listing. This includes how many times consumers interact with their Knowledge Panel within search results.

What is the cost?2020-07-27T19:41:06+00:00

$160 USD /month.

If my client does not like one of their posts, are they able to delete it?2020-07-27T19:40:35+00:00

Yes, they are free to log in to their Google My Business accounts and remove the posts they wish.

What kinds of posts can I expect to see?2020-07-27T19:40:11+00:00

These posts should be short with highly engaging images. No links, but should include a sentence or two. They should only be used on events or promotional items, and will disappear after 7 days.

What’s the expected timeline for my clients?2020-07-27T19:39:34+00:00

The client should be prepared to hear from our team within the first day of the current month to discuss their posts for the following month. This conversation needs to happen by the 15th of the month. The posts will then be prepared by our team, and sent out to the client for approval within 10 business days. After that, we will email the client to seek their approval on the posts.

Where can I preview the posts?2020-07-27T19:38:58+00:00

The posts are emailed for approval to the client. Their salesperson is copied on the communication, as well. Once approved, all posts will be visible in the “Scheduled Posts” tab in Social Marketing.

How can I see what posts you did for my client?2020-07-27T19:38:31+00:00

Our team will send monthly reports to you and your client that will outline the previous month’s posts. Posts can also be viewed in the Social Marketing dashboard.